Digital Leadership

Course Description

Adopt a growth mindset, drive collaboration and experimentation ◾𝗟𝗲𝗮𝗿𝗻𝗶𝗻𝗴 𝗢𝗯𝗷𝗲𝗰𝘁𝗶𝘃𝗲𝘀: ◽ The advent of digital technologies (mobile devices, social media platforms, cloud, big data and analytics) is dramatically disrupting all traditional businesses. As a result, the relationship between C- Suite execs and their digital planning, execution and analytics teams has become more important than ever before. ◽ Today's business leaders need to focus on constant experimentation and rapid iteration to stay ahead of the competition. Our Digital Leadership Course explores the techniques and processes which drive velocity at Google, Amazon and other digital disruptors. Some of the concepts that we cover will fit neatly into your ways of working. Others point to new ways of working and collaborating that are crucial to thrive in the digital age. ◾ 𝗟𝗲𝗮𝗿𝗻𝗶𝗻𝗴 𝗢𝘂𝘁𝗰𝗼𝗺𝗲𝘀: At the end of the program, you will be able to: ◽Identify key innovators and technologies driving successful digital strategy ◽Understand the digitally empowered customer and developing digital relationships with customers ◽Use real-time data to optimise digital performance and ROI ◽Adopt an experimental 'test and learn' mindset and the essential qualities of effective leaders for managing digital teams ◾ 𝗟𝗲𝗮𝗿𝗻𝗶𝗻𝗴 𝗙𝗼𝗿𝗺𝗮𝘁: The course is available as an accelerator and sprint: ◽ Accelerator: • Live webinars from 6 to 8 weeks • 3 days Office Hours sessions to reflect and discuss learnings • 2-3 expert guest speakers • Moderated discussion boards to share views, case studies, and materials ◽ Sprint: • Face-to-face workshop from 3 to 5 days • Live interaction with participants • Efficient collaboration • Rapidly understand and validate